Geo-Spatial Analysis & Market Research for your Modern Optometry Cold-Start

Written By Erich Mattei

featuring Ron Krefman, OD, FAAO, Founder, Focal Center

Leveraging data for strategic business decisions: Insights from an optometry expert

Join us on The Cold Start Corner: Experts as we speak with Ron Krefman, OD, FAAO, Founder of Focal Center, about utilizing data for optimal decision-making in the world of optometry.

Topics covered in this episode:

  • Understanding the importance of geo-spatial analysis in modern optometry startups.

  • Key variables to consider in geo-spatial analysis, including demographics, competition, and eyecare spend.

  • How geo-spatial analysis can enhance different aspects of a practice, from the patient journey to operations and retail offerings.

  • The role of market research at various stages of practice lifecycle, including the cold-start phase, recently purchased practices, and established practices.

  • Practical tips for ECPs on implementing geo-spatial analysis in their practice, including where to start, accessing relevant information, and leveraging data effectively.

  • Overcoming hurdles in implementing geo-spatial analysis and best practices to ensure success.

  • Don't miss this informative conversation on using data to drive success in the world of optometry.

Learn https://focalcenter.com
Link https://www.linkedin.com/in/focalcenter/

For more modern Optometry practice management insights & solutions Learn https://www.akrinos.com/
Link https://www.linkedin.com/company/akrinos/
Like https://www.facebook.com/akrinos
Follow https://www.instagram.com/akrinosllc/

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Erich Mattei

President, Chief Vision Officer at Akrinos

Innovate, motivate, and lead with integrity, to generate results,” define Erich's core values.  A thought leader in modern Optometry practice management, he possesses a keen understanding of the “real world” challenges practices & patients face every day. These observations, coupled with his fascination with business and teams, people and consumer behavior, and technology and automation in healthcare, are the foundation upon which Erich is committed to disrupt: building sustainable solutions and fostering collaborative, “no-box” relationships with people & organizations sharing in his commitment to independent healthcare.

https://www.linkedin.com/in/erich-mattei-0b99549/
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The Path to Purchasing an Eyecare Practice and what to Expect in Your First 90 Days of Ownership
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Navigating the Legal Side of Cold-Starting or Purchasing an Optometry Practice